12: Whiskey Business – Understanding the Whiskey Craze in America w/ Whistle Pig Whiskey

Over the last decade, the American whiskey market has seen rocketing sales with bourbon production alone growing by 150% and the number of craft distilleries increasing five fold.  US exports of bourbon exceeded 1 billion for the first time and 2013, with that trend increasing year over year ever since.

Ingrid Rodriguez, Whistle Pig Whiskey’s own “Traveling Whiskey Fairy” joined us IN STUDIO to talk about her amazing brand, the whiskey craze in America, and demystifies some of the marketing terms on the bottles we see every day in the liquor store.

Join us this week to get yourself “learned up” on whiskey and the AMAZING Whistle Pig Whiskey brand!



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Whistle Pig Whiskey

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